{"id":29464,"date":"2021-09-08T11:17:41","date_gmt":"2021-09-08T18:17:41","guid":{"rendered":"https:\/\/pwoodford.net\/blog\/?p=29464"},"modified":"2021-09-09T11:57:37","modified_gmt":"2021-09-09T18:57:37","slug":"oh-great-now-im-writing-commercials","status":"publish","type":"post","link":"https:\/\/pwoodford.net\/blog\/?p=29464","title":{"rendered":"Oh Great, Now I&#8217;m Writing Commercials"},"content":{"rendered":"<p>I saw <strong><a href=\"https:\/\/twitter.com\/SnazzyQ\/status\/1434936396096028674\">this thread on Twitter<\/a><\/strong> yesterday and read it with interest. In it, a new Tesla Y owner describes quality issues with his just-delivered car: crooked doors and panels, a rear bumper that droops on one side, a filthy interior, paint underspray on the doors.<\/p>\n<p><a title=\"Screen Shot 2021-09-08 at 9.02.51 AM\" href=\"https:\/\/twitter.com\/SnazzyQ\/status\/1434936396096028674\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/live.staticflickr.com\/65535\/51437762885_a51ac46a7b_c.jpg\" alt=\"Screen Shot 2021-09-08 at 9.02.51 AM\" width=\"655\" height=\"800\" \/><\/a><\/p>\n<p>His rationalization for accepting a brand new car with such gross defects?<\/p>\n<p style=\"padding-left: 40px;\">QC issues aside, most of them are fixable and\/or ultimately not a big deal. I\u2019ve seen a lot of Model Y that are A LOT worse. Rejecting meant another several weeks before a car replacement arrived and rolling the dice with the likelihood the second car was even worse.<\/p>\n<p>I&#8217;ve seen a lot of quality\/fit &amp; finish\/post-purchase factory support complaints about Tesla products on Twitter and Facebook. The only Teslas I&#8217;ve had an opportunity to examine closely (I&#8217;ve never ridden in one but a friend offered to let me drive her Model S and I regret not taking her up on it) seemed pretty nice to me, but next time I get a chance to look one over I&#8217;ll pay more attention to the alignment of doors and hatches.<\/p>\n<p>Used to be, crooked doors, hoods, trunk lids, and chrome strips were standard equipment on American cars. Standard and expected &#8212; crap quality was a given. New car buyers felt themselves lucky if they managed to buy one that wasn&#8217;t built on a Monday or Friday, because shit wasn&#8217;t <em>quite<\/em> as crooked. But that was 40 to 50 years ago. After Toyota and Datsun shook things up, the quality of American cars improved. And by improved, I mean vastly.<\/p>\n<p>Donna and I drove VWs and Toyotas (and a beloved Datsun 280Z) from the 1960s into the 1990s, at which point we started buying and driving American: Chevys, Fords, Lincolns, GMCs, all of which have been very good. We plan to buy one more, probably our last \u2014 and for that reason it has to be really good.<\/p>\n<p><iframe loading=\"lazy\" title=\"Ford&#039;s All-Electric Version F-150 Could Be A Game Changer\" width=\"980\" height=\"551\" src=\"https:\/\/www.youtube.com\/embed\/ifqYWtDw0sg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p>In May, Rachel Maddow led off her nightly news hour with a <strong><a href=\"https:\/\/youtu.be\/ifqYWtDw0sg\">segment on the new Ford F-150 Lightning electric pickup truck<\/a><\/strong>. That&#8217;s the night we decided our next (and likely last) new car is going to be an electric vehicle &#8212; specifically the one she shilled for, a Ford F-150 Lightning.<\/p>\n<p>They&#8217;re taking reservations for F-150 Lightnings now. <strong><a href=\"https:\/\/youtu.be\/ifqYWtDw0sg\">According to the company website<\/a><\/strong>, customers can start placing orders later this month, and deliveries will begin in the spring of 2022.<\/p>\n<p>As with the aluminum truck bodies Ford introduced a few years ago, the company has a lot riding on the success of the electric F-150, and I&#8217;m betting the quality will be world-class or at the very least as good as that of the company&#8217;s current gas and hybrid vehicles. Ditto the level of post-purchase support buyers can expect if there are problems. In fact, we&#8217;re counting on it.<\/p>\n<p>It was only a matter of time before the big Detroit automakers entered the EV market.* Ford first, it seems, with GM and Chrysler to quickly follow. Once that happens, we&#8217;ll all be driving EVs in no time.<\/p>\n<p>I feel I&#8217;ve written a commercial, but I really can&#8217;t write about planning to buy an EV without naming the brand, so I&#8217;ll let what I&#8217;ve said here stand. I must say, in addition, that from our first Ford purchase, a gas F-150 we bought new in 1994, we&#8217;ve been impressed with the fit &amp; finish, paint, interiors, and overall quality of their products. To be fair, we have the same high regard for the 2016 GMC Sierra pickup truck we drive now, but GM is being <strong><a href=\"https:\/\/www.chevrolet.com\/electric\/upcoming-all-electric-silverado\">coy about when it&#8217;ll start selling all-electric Chevy and GMC pickups<\/a><\/strong> &#8230; my guess is it&#8217;s waiting to see how things work out for Ford before going all-in.<\/p>\n<p><small>* Yes, I know Big Three automakers have built and sold EVs before, and in the modern era GM was there first with the EV1, introduced in 1996. But I&#8217;m talking about major Detroit automakers putting all-electric versions of best-selling cars and trucks on dealership floors, a major commitment as opposed to a limited test. And with that, it seems to me Ford is taking the lead.<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We plan to buy another American car before long. It may well be the last one we&#8217;ll ever buy. For that reason, it has to be a good one.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,2,415],"tags":[3676,3677,3678,3679],"class_list":["post-29464","post","type-post","status-publish","format-standard","hentry","category-consumerism","category-personal","category-products","tag-ev","tag-fordf150lightning","tag-rachelmaddow","tag-shilling"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/posts\/29464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=29464"}],"version-history":[{"count":15,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/posts\/29464\/revisions"}],"predecessor-version":[{"id":29482,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=\/wp\/v2\/posts\/29464\/revisions\/29482"}],"wp:attachment":[{"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=29464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=29464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pwoodford.net\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=29464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}